Eastern Connecticut State University: Communication Department

Major: Communication (BS)

Objectives
The Communication major is designed for students who wish to pursue careers in mass media, including television, radio, media writing, journalism, photography and public relations. Required introductory and advanced courses in mass media theory and research and telecommunication policy give students a strong theoretical foundation which is complemented by the practical experience they gain through production classes and internships.

Admission to the Program
Students majoring in Communication are required to register their intent with the department no later than the beginning of their sophomore year in order that an academically strong program may be developed with them. Students must have a cumulative GPA of 2.0 in all previous college work to become a Communication major. Students are expected to be thoroughly prepared in the liberal arts and sciences as well as meet the specific requirements of the degree.

Retention in the Program

A Communication major whose cumulative GPA in Communication courses falls below 2.5 for two consecutive semesters will be dropped from the major.

Degree Requirements

All students majoring in Communication are required to take the following courses:

COM 100 Introduction to Mass Communication

COM 101 Interpersonal Communication

COM 300 Communication Law and Ethics

COM 350 Communication Writing

COM 400 Communications Research

COM 403 Mass Communication Theory

COM 490 Internship

COM 491 Internship

Total: 21-24 credits

Communication majors must select 15 semester hours of courses from the following:

COM 120 Television Production I

COM 174 Resources, Research and Responsibilities

COM 210 Photography I

COM 212 Professional Presentations

COM 215 Media Aesthetics

COM 220 Television Production II

COM 230 Basic Speech

COM 241 Introduction to Radio and Audio Production

COM 245 Digital/Analog Audio Production: Radio/Video/Internet

COM 301 Persuasion

COM 310 Digital Photography

COM 320 Television Production III

COM 321 History of Communication

COM 330 Organizational Communication

COM 340 Broadcast Management

COM 351 Contemporary Print Journalism

COM 355 Radio and Television News Writing

COM 357 Scriptwriting

COM 358 Scriptwriting and Presentation

COM 360 Introduction to Public Relations

COM 361 Publication Design

COM 364 Public Relations Writing Methods

COM 370 Advertising Essentials

COM 372 International Advertising and Public Relations

COM 373 Advertising Copywriting

COM 420 Workshop in Television

COM 425 Advanced Television Workshop: News

COM 430 Non-Linear Editing

COM 435 Documentary Production

COM 440 Workshop in Radio and Audio

COM 450 Advanced Journalism

COM 460 Special Topics in Communication

COM 464 Public Relations Crisis Management

COM 468 Public Relations Campaigns

COM 476 Advertising Media Planning

COM 478 Advertising Campaigns

Total: 15 credits

The recommended course sequence for students planning careers in Television:

COM 120 Television Production I

COM 220 Television Production II

COM 320 Television Production III

COM 420 Television Directing

The recommended course sequence for students planning careers in Radio and Audio Production:

COM 241 Intro Radio and Audio Production

COM 245 Digital/Analog Audio Production: Radio/Video/Internet

COM 340 Broadcast Management

COM 440 Workshop in Radio and Audio

The recommended course sequence for students planning careers in Journalism:

COM 351 Contemporary Print Journalism

COM 355 Radio and Television News Writing

COM 361 Publication Design

COM 450 Advanced Journalism

The recommended course sequence for students planning careers in Photography:

COM 210 Photography I

COM 215 Media Aesthetics

COM 310 Digital Photography

COM 361 Publication Design

The recommended course sequence for students planning careers in Media Writing:

COM 351 Contemporary Print Journalism

COM 355 Radio and Television News Writing

COM 357 Scriptwriting

COM 373 Advertising Copywriting

The recommended course sequence for students planning careers in Advertising:

COM 370 Advertising Essentials

COM 373 Advertising Copywriting

COM 476 Advertising Media Planning

COM 478 Advertising Campaigns

The recommended course sequence for students planning careers in Public Relations:

COM 360 Introduction to Public Relations

COM 364 Public Relations Writing Methods

COM 464 Public Relations Crisis Management

COM 468 Public Relations Campaigns

The total number of hours required for the major is thirty-six. Additional courses within the major should be chosen by students in consultation with their advisors.

In addition, students must complete a minor outside Communication. The minor is designed to enhance the general liberal arts background of the student and to complement the major. By their second year, students should select a minor in consultation with their advisor and with consideration of their goals. Typical minors chosen by Communication students include:

Business Administration

English

Performing Arts

Political Science

Psychology

Sport and Leisure Management
Visual Arts

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